Dabur Khajurprash ropes in Olympic Medalist Manu Bhaker as the Brand Face, launches new TVC

Date:

Share:

Dabur Khajurprash, from the house of Dabur India, has announced to rope in Star Shooter and Double Olympic Medallist Ms Manu Bhaker as its Brand Ambassador. Dabur Khajurprash also launched an Integrated Media Campaign to raise awareness about the importance of Dabur Khajurprash and how it helps fight iron deficiency, supports healthy haemoglobin levels and helps build immunity in Indian Women.

Mr. Rajeev John, Executive Vice President, Dabur India Ltd said, “We are very excited to partner with Star Shooter and Double Olympic Medallist Ms Manu Bhaker as the brand ambassador of Dabur Khajurprash and welcome her to the Dabur Family. We are confident that this association will further strengthen the brand and help us build a better connect with our consumers. Manu Bhaker’s vibrant persona, pan-India appeal, confident attitude coupled with her strength, performance and self-made career, makes her a great fit for our brand.”

Mr. Amit Garg, General Manager Marketing, Dabur India Ltd, said, “In India, approximately 1 out of 2 adult women are anaemic. Women often experience related symptoms such as frequent headaches, extreme fatigue, hair loss, pale skin etc, which could be manifestations of iron deficiency. We, at Dabur India, aim to take a step towards solving this concern with the launch of Dabur Khajurprash for which we are proud to have Double Olympic Medallist Ms. Manu Bhaker as the brand’s face. Made primarily from premium quality dates, Dabur Khajurprash combines the natural sweetness of dates with a rich blend of 40+ Ayurvedic herbs and ingredients. This product not only delights your taste buds but also offers a multitude of health benefits. Through this campaign on Dabur Khajurprash, our aim is to empower women to fortify their lifestyle and overcome daily life’s struggles which may be due to iron deficiency.”

Speaking about her association with Dabur Khajurprash, Ms. Manu Bhaker said, “I am delighted to be a part of the Dabur family and to be the face of Dabur Khajurprash. Through the new campaign, I would urge women to focus on their health and maintain healthy iron and haemoglobin levels to live a fulfilling life.”

Subscribe to our magazine

━ more like this

কেতুগ্রামে সামন্ত পরিবারের ১৭৯ বছরের ঐতিহ্যশালী কালিপুজো

পূর্ব বর্ধমান জেলার কেতুগ্রামে সামন্ত বাড়ির পুজো ভিন্ন মাত্রা এনেছে গোটা এলাকাজুড়ে।১৭৯ বছরে পদার্পণ করলো এবারের পুজো। জানা গেছে, ১৭৯ বছর আগে স্বপ্নাদেশ পেয়ে...

Kolkata to Host Global Brand Guru Erich Joachimsthaler at the 24th Edition of India’s Leading Brand Management Platform – CII Brand Conclave 2025

CII today announced that renowned international brand strategist and author Dr Erich Joachimsthaler will visit Kolkata to lead the 24th edition of CII Brand...

RSB Retail’s South India Shopping Mall Opens Its 35th Flagship Showroom in Hubbali, Karnataka

The favourite shopping destination of Telangana and Andhra Pradesh, South India Shopping Mall marked a major milestone by stepping into Karnataka with the grand...

Around 11,45,000 students participated in Aakash Educational Services Ltd’s prestigious National Scholarship Exam, ANTHE 2025

Aakash Educational Services Ltd. (AESL), the national leader in test preparatory services for aspiring doctors and IITians, with more than 415 centers across the...

Festive Season and Your Heart: How to Balance Indulgence with HealthDr Sunandan Sikdar, Consultant- Cardiology, Narayana Hospital, Barasat

The festive season brings joy, color and community celebrations. Yet, alongside the lights and music, the festive season can also create invisible stress on...

LEAVE A REPLY

Please enter your comment!
Please enter your name here